Case Example: Promotion
Case 1
Industry: Medical Products/Consumer Products
Program: International Marketing Expansion. Fastest growing manufacturer in US wanted to seize the opportunity to capitalize on its' innovative design.
The Solution: Implement a comprehensive and integrated marketing plan to incorporate both traditional and cutting edge online marketing solutions.
The Campaign: A multi-lingual Global Online Marketing plan was developed, including Global Email Campaigns and Global Search Engine Marketing Campaigns (SEO, PPC)
Results: Top page rankings for key products thorough Search Engine Marketing campaigns as well as highly qualified leads from Email Campaigns led to a steady flow of new business in targeted global markets. Company became fastest growing business in global marketplace several months after program launch. International sales growth became fastest and most significant area of new business growth.
Case 2
Educational Products & Services
Industry: Web 2.0 Social Networking Company in Educational Space
Program: Global expansion of services
Details: Start-up company sought to expand company network to targeted audience worldwide
Solution: Develop Online Marketing Plan for new business, and work with key partners to implement global Search Marketing Campaigns targeting key growth markets in Asia, Europe, Latin America, and Middle East.
Results: Successful launch of business services to global markets, contributing to company obtaining over $300,000 in new investment capital from Asian investor to continue to grow business.